GMAC Insurance comprises the Personal Lines and Motors Insurance Group (MIC) divisions.
Personal Lines offers a variety of property and casualty insurance products, primarily personal and commercial auto, motorcycle and recreational vehicle insurance. We market these products through multiple distribution channels, serving the insurance needs of GM/GMAC employees, GM dealers, affinity group members and the broader consumer market through a nationwide network of independent agents, sales and service employees, and claims professionals.
Our point of difference is captured in what we call our three Es of customer care—Empathy, Education and Empowerment—an approach that emphasizes understanding customer needs and situations, and providing information and options to help make the right decisions.